Research at the Media Reality Division

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Research at the Division Media Reality takes place at the interface of communication and media studies. In his , Professor Wimmer outlined the overarching research perspective of the Department of Media Reality. The central topics of the department (media culture and mediatization, public relations and participation research as well as virtualization) are investigated in numerous , including a broad spectrum of qualitative and quantitative methods of empirical social research. In addition, take place on an ongoing basis. Our , which is open to all students of the institute and the faculty, plays a central role in our research efforts.

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