The Bachelor's degree program in Business Administration is intended for high school graduates who are interested in economic interrelationships but who initially want to organize their studies on a broad basis and only want to specialize at a later stage by choosing one of three majors. This degree program aims to prepare the students optimally concerning the diverse requirements and opportunities that a future-oriented economy demands and offers in the different professional fields and business sectors.
The degree program in Economics is intended for high school graduates who are interested in economic interrelationships but who initially want to organize their studies on a broad basis and only want to specialize at a later stage in economic topics. The degree program aims to prepare the students thoroughly for the requirements of a modern economy with an international focus and to create an understanding of the link between microeconomic and macroeconomic aspects.
The Bachelor’s degree program Global Business Management offers top-performing high school graduates who are interested in international economic interrelationships, who also enjoy foreign languages, and who would like to spend a semester abroad a unique study program. The combination of business and economics studies with an international focus and integrated language training, a compulsory stay abroad, and intensive project work in separate social, entrepreneurial, or research-oriented projects pave the way for an international career.
For students interested in international affairs, the International Business & Economics track offers them the opportunity to gear their business and economics studies toward international issues. The students are simultaneously taught professional, linguistic, and intercultural skills. The compulsory stay abroad, as well as the fact that the language of instruction is English, is what differentiates this field of study from other specializations.
For students who are interested in our economically and culturally very important neighbor France, the faculty, in cooperation with the Faculté des Sciences Economiques of the Université de Rennes 1, offers a track titled German-French Management. The students of the study program get to know France and its economy in situ and can also improve their language skills. With the double degree option, this field of study offers a further advantage.
The Master’s degree program in Business Administration is intended for ambitious holders of a Bachelor’s degree who have in-depth knowledge of methods as well as business and economics sciences, who are interested in finding long-term solutions to complex issues, and who would like to prepare themselves for management tasks in industry or an academic career. The students can specialize by choosing a major from the areas of Business Analytics & Operations, Finance, Accounting, Controlling & Taxation, and Strategy, Marketing & Management. Thanks to numerous optional and additional courses, students obtain a professional, methodological, and personal qualification that is tailored very closely to their needs.
The Economics and Public Policy degree program is intended for ambitious holders of a Bachelor’s degree, who possess very in-depth methodological and economic knowledge from a Bachelor’s degree, who are extremely interested in economic issues, value model-based thinking, and systematic empirical analyses, and who would like to prepare themselves for management tasks in companies, associations, and ministries or for an academic career. Based on current methodological knowledge in the core subjects of macroeconomics, microeconomics, and econometrics, the students work intensively on specific issues and can choose from a wide range of topics.
The Master’s degree program in Global Business Management is intended for outstanding holders of a Bachelor’s degree who are inspired by the challenges of international interrelationships, value project work, and who would like to work or study abroad. The students have the opportunity to extend their knowledge within the framework of one of the specializations of Business Analytics, Digitalization & Entrepreneurship, Health Care, or Innovation & Sustainability. Thanks to an integrated study course abroad and the option of taking a double degree, students can build up their international network and work on relevant issues themselves through the compulsory research or practical project.
For students with a Bachelor’s degree who are interested in our economically and culturally very important neighbor France, and who in general also enjoy taking international and intercultural perspectives, the faculty, in cooperation with the Faculté des Sciences Economiques of the Université de Rennes 1, offers a Master's degree program entitled German-French Management, which includes the option of taking a double degree. The students spend half the study period at Rennes 1 University and the other half at the University of Augsburg. As a result, they not only acquire professional, but also important language and intercultural skills. The stage of the studies spent in France also involves a 4-6 month internship in an enterprise, thereby enabling the student to gain in-depth professional and cultural insights.