M.Sc. Moritz Bruckner

Research Assistant
Faculty of Business Administration and Economics
Phone: +49 821 598 - 4450
Fax: +49 821 598 - 4432
Email:
Room: 1407 (J)
Visiting hours: Tue. 1:30 to 2:30 p.m.; please register via e-mail
Address: Universitätsstraße 16, 86159 Augsburg

Curriculum Vitae

Moritz Bruckner studied "International Business" at the European Business School in London and spent one year abroad at the Ca' Foscari University in Venice. He completed his Master of Science at the University of Augsburg in the course of studies "Information-oriented Business Administration". He focused on the cluster "Strategy and Information". He wrote his master thesis on "The Potential of Persuasion in Social Media" at the chair of Prof. Dr. Veit, in which he investigated persuasive effects in the context of Initial Coin Offerings.

 

Moritz Bruckner has completed internships in tax consulting, auditing at Sonntag & Partner and the automotive industry at the BMW AG. During his 7-month internship at the BMW AG, he dealt intensively with the company's global communication strategy and accompanied various advertising campaigns and their conceptualization.   During his two-year master's degree at the University of Augsburg, he worked as a working student at the Avison Young Germany GmbH. Avison Young, headquartered in Toronto (Canada) is an international real estate services company. As a working student, he supported the local team in Munich in real estate transactions, the preparation of location and market analyses, customer management and social media activities.

 

From August 2018 to January 2019, Moritz Bruckner worked as a student apprentice at the chair of Information Systems and Management. He is a research assistant since February 2019.

 

His research interests are mainly in the field of Digital Entrepreneurship.

Publications

Review Services

  • International Conference on Information Systems (ICIS)
  • European Conference on Information Systems (ECIS)
  • Internationale Tagung der Wirtschaftsinformatik (WI)
  • New Review of Hypermedia and Multimedia

PhD Courses

  • Qualitative Research Methods (2 days), University of Goettingen
    Lecturer: Prof. Dr. Robert W. Gregory, McIntire School of Commerce, University of Virginia, USA
    Summer 2020
  • Workshop on Quantitative Methods (0.5 days), University of Augsburg
    Lecturer: Professor Chee-Wee Tan, Ph.D., Copenhagen Business School, DK
    Winter 2019/20
  • Mixed Methods Research (3 days), Institute for Digitization Research, Augsburg
    Lecturer: Professor Viswanath Venkatesh, Ph.D., Walton College of Business, University of Arkansas, USA
    Winter 2019/20
  • Seminal Readings in MIS (5 days), University of Augsburg
    Lecturer: Professor Saonee Sarker, PhD, McIntire School of Commerce, University of Virginia, USA
    Summer 2019
  • Structural Equation Modeling Bootcamp (3 days), University of Paderborn
    Lecturer: Prof. Dr. Andreas Eggert
    Winter 2018/19

Teaching

Bachelor-Level

  • Information Systems and Business Modelling
    Assistance in the preparation and realization of the lecture
  • Management Information Systems
    Assistance in the preparation and realization of the lecture
  • IT Innovation Research
    Seminar advisor
  • Digital Transformation Research
    Seminar advisor
  • Bachelor Theses
    Advisor

Master level

  • Digital Entrepreneurship
    Assistance in the preparation and realization of the lecture
  • Information Systems Research
    Seminar advisor

Memberships

  • Association for Information Systems (AIS)

  • Institute for Digitization Research e.V.

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